By understanding the mistakes you’re most likely to make — and when you’re most likely to make them — you can maximize your effectiveness and opportunities. Note: This is part three in a three-part series addressing how leaders at every level can become better equipped to navigate the new world of work. Read part one…

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Kirk Francis, Co-Owner of Captain Cookie and the Milkman, stops by the Better Series podcast to remind us that childhood dreams do come true. Listen in to hear Kirk share how he is reaching his customers in more ways than one, all while changing the world one cookie at a time. Used by kind permission…

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Lyft uses a triangle of trust to keep its customers, drivers, and employees happy. In a rapidly changing world with innovative products flooding the marketplace, companies often struggle to stand out. Exemplary customer service often makes the difference between an average company and an extraordinary one. But how does a company go above and beyond?…

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There are about 7,000 languages spoken around the world — and they all have different sounds, vocabularies and structures. But do they shape the way we think? Cognitive scientist Lera Boroditsky shares examples of language — from an Aboriginal community in Australia that uses cardinal directions instead of left and right to the multiple words…

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Project Aristotle studied the characteristics that create effective teams at Google and offered tips for helping teams take action to increase team effectiveness: Psychological safety: Team members feel safe to take risks and be vulnerable. (Actions: Solicit input and opinions, and share personal and work style preferences.) Dependability: Members reliably complete quality work on time. (Actions:…

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Below is Lora Geiger’s interview with the Leadership Coaching Center of Excellence’s founder, DeAnne Aussem and Coach and thought leader, Jesse Sostrin. Lora: DeAnne, as Founder and Leader of the Leadership Coaching Center of Excellence (LC CoE), let’s go back to the beginning. Why did PwC choose leadership coaching to build on the firm’s long…

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Q: As a social venture start-up, what is the most effective way to incorporate our social mission in our branding strategy and client presentations? – Braman Bros. Real Estate A: Because it has become so fashionable to make lofty claims about the social benefits that one’s business organization offers, it can be a challenge for…

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Perhaps the most important caveat is to avoid making excuses. Q: How do companies that have shown consistent declines communicate positive messages that don’t feel hollow both internally and externally? A: The messaging will be distinctly different if market changes primarily caused the decline than if there have been failed initiatives by management. Only after…

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Social media is a powerful marketing tool, but think before you act. Social media is a powerful tool for reaching audiences directly. Over the past decade, businesses have established accounts on all of the major social media platforms, from Twitter and LinkedIn to Facebook and Instagram. Businesses have joined the conversations consumers are having about…

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